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Newsletter

23Sep. 2017

Flood Insurance is No Longer Optional

Between Hurricane Harvey and Hurricane Irma, you’ve seen what the destructive power of water and wind can do to a town, a business, and most definitely a home. Thanks to Harvey, Houston and the surrounding areas will be recovering for years to come. Certain parts of south Florida and Jacksonville will be in the same situation after Irma’s devastation.

One thing that should be clear after these two monster storms: flood insurance is no longer optional. It’s an absolute necessity.

Where It Can Rain, It Can Flood


If the images of flooded homes and streets weren’t shocking enough, here’s a statistic that will blow you away. More than 80 percent of Harvey victims don’t have flood insurance. How is that possible? Most homeowners weren’t living in a designated floodplain or zone and thought they didn’t need the coverage. Clearly that’s not true, but not just for Houston. In fact, more than a quarter of all flood claims are from homes located outside flood zones.

It’s easy to believe that the only places subject to flooding are homes and businesses located near rivers, lakes, or the ocean. Large bodies of water often flood in bad storms. In reality, flooding can occur anywhere. In Houston’s case, 50 inches of rain made all the difference. You’re not safe from flooding just because you live inland. Anywhere it can rain, it can flood.

Worries About Flood Insurance


Homeowners with a federally backed mortgage who live in specific flood zones are required to buy flood insurance. For everyone else, it’s optional. In flood zones, insurance premiums can be expensive causing non-flood zone owners to worry about their potential costs. The truth is that the farther away you are from the floodplain, the lower your premiums will be. Don’t let cost stop you from protecting your home and family. It may not be as expensive as you think.

The other deterrent for homeowners is that flood insurance must be purchased through the National Flood Insurance Program (NFIP) - a government subsidized program. You might think it’s hard to buy or get prices but in fact, you can work directly with your current insurance agent. We can get pricing for you and let you know what your coverage options are. Buying flood insurance is actually a very easy process.

What You Need to Know About Flood Insurance


Now that you’ve seen the damage left from Harvey and Irma, and you know who to call to discuss flood insurance policies, there are a few other things you need to know.

  • Don’t try to buy flood insurance when a storm is headed your way. There’s a 30 day waiting period before coverage begins.

  • Building and structural policy limits max out at $250,000. Personal property and content policy limits only allow up to $100,000.

  • You can purchase excess flood insurance coverage if your home and contents are worth more than the NFIP policy limits allow.

  • You don’t need a special insurance agent just for flood insurance agent. Your current Ross Insurance agent can help you buy coverage.


Are you ready to protect your home in case of a flood? Contact us at Ross Insurance today. We’ll help you through the entire process, step by step.

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